Adoption of customer oriented approach in presentation of health services and the total quality management works and practices that started gaining importance in health sector, are emerging as an inevitable phenomenon in today’s rapidly increasing global competition. The applications carried out by either private enterprises or government and directed toward improvement of the total quality management in health sector are increasingly differentiating and improving to satisfy patients that comprise a significant part of the health sector. In this respect, ensuring customer satisfaction and customer loyalty for efforts to improve the quality of institutions is the essence of this study. In this study the total quality management being practiced in health sector has been evaluated in terms of various roles (government, patients and workers in health sector).
Health Sector, Total Quality Management, Patient Satisfaction.