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LOJİSTİK SEKTÖRÜNÜN GELİŞİMİ VE GÜNÜMÜZDEKİ ÖNEMİ̇, 618-629
EVOLUTION AND CURRENT SIGNIFICANCE OF THE LOGISTICS INDUSTRY
http://dx.doi.org/10.16992/ASOS.13807
Zafer YAYLA
Abstract
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BÜTÜNLEŞİK PAZARLAMA YAKLAŞIMININ DİĞER PAZARLAMA YAKLAŞIMLARI İLE KARŞILAŞTIRILMASİ, 455-465
A COMPARISON OF INTEGRATED MARKETING WITH OTHER MARKETING APPROACHES
http://dx.doi.org/10.16992/ASOS.13806
Zafer YAYLA
Abstract
Full text