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TÜKETİM KÜLTÜRÜ EKSENİNDE DİNİ DEĞERLER VE DİNDARLIK OLGUSUNUN TÜKETİCİLERİN SATINALMA TERCİHLERİ ÜZERİNDEKİ ETKİSİNİ ÖLÇMEYE YÖNELİK BİR UYGULAMA (GÜMÜŞHANE ÖRNEĞİ)̇, 196-213
AN APPLIED STUDY ON MEASURING THE EFFECT OF RELIGIOUS VALUES AND DEVOTION CONCEPT ON PURCHASING PREFERENCES OF CONSUMERS IN LINE WITH CONSUMPTION CULTURE (GÜMÜŞHANE CASE)
http://dx.doi.org/10.16992/ASOS.13486
Kurtuluş MERDAN
Abstract
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