Yayın Detay

  • Title : AN ANALYSIS ON AGENDA LINKED ADVERTISEMENT WITHIN THE CONTEXT OF ADVERTISING STRATEGY
  • First Author : Yeliz YAPICIOĞLU AYAZ
  • Authors : -- Erdem GEÇİT
  • Keywords : Advertising strategy, proactive attitude, agenda linked advertisement
  • Basic Area : Reklamcılık
  • Page Id : 520-544
  • Rank Id : 33
  • Year : 6
  • Volume : 79
  • DOI : 10.16992/ASOS.14163
    • Yayına Git