HAVACILIK ULAŞIMINDA NİŞ PAZARLAMA STRATEJİLERİNİN KULLANILMASI: PANJET (PAN AVIATION) ÖRNEĞİ̇, 170-191
USED OF NICHE MARKETING STRATEGIES IN AVIATION TRANSPORTATION: THE CASE OF PANJET (PAN AVIATION)
http://dx.doi.org/10.16992/ASOS.12958
Elif DENİZ -- Bedrettin BEDİR
HEDONİK TÜKETİM KAVRAMI IŞIĞINDA GAYRİMENKUL SEKTÖRÜNDE PAZARLAMA STRATEJİLERİNİN İNCELENMESİ: İZMİR FOLKART TOWERS ÖRNEĞİ̇, 213-239
INVESTIGATION OF MARKETING STRATEGIES IN THE REAL ESTATE SECTOR IN THE LIGHT OF HEDONIC CONSUMPTION CONCEPT: THE CASE OF İZMİR FOLKART TOWERS
http://dx.doi.org/10.16992/ASOS.12264
Elif DENİZ -- Burak DEMİR