STRATEGIC MANAGEMENT IN HOTEL BUSINESSES
OTEL İŞLETMELERİNDE STRATEJİK YÖNETİM

Author : Mustafa TANDOĞAN
Number of pages : 478-487

Abstract

In general mean, strategic management has been pointing out that the projected purposes of organisations and the following ways in order to reach to these purpose in the future. İmplemented a successful management process in businesses which will be partaking in hospitality industry, with proper hospitality management, also it gain assist taking more feasible precautions both evaluated for domestic and foreign oppurtunities and remove the threats. Against the global-scaled developments, the hospitality businesses which having a brittle structure with regard to particularly demand and rivalry, must bring ‘Strategic Management Concept’ for discussion in order to having the edge over opposed to uncertainties in future.

Keywords

Hospitality Businesses, Hotel Management, Strategic Management, Strategic Planning

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