YENİ MEDYADA TREND TASARIM TÜRÜ OLAN HAREKETLİ REKLAM TASARIMLARININ ETKİLİLİĞİNİN İNCELENMESİ (ANALYSIS OF THE EFFECTIVENESS OF MOTION ADVERTISING DESIGNS AS A TRENDING DESIGN TYPE IN NEW MEDIA ) - Ceyda KURTEŞ -Levent MERCİN | The Journal of Academic Social Science