Yayın Detay
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Title : THE USE OF SOCIAL MEDIA BY LUXURY FASHION BRANDS: A STUDY ON THE PERCEPTION OF A GENERATION Y.
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First Author : E. Merve BİÇER YUMAK
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Authors : -
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Keywords : Luxury, Social Media, Luxury Fashion Brand, Generation Y, Social Networking Sites
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Basic Area : sosyal bilimler
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Page Id : 451-459
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Rank Id : 29
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Year : 6
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Volume : 66
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DOI : 10.16992/ASOS.13436
Yayına Git