@article{2017,title={VIOLENCE AGAINST WOMEN AND TV COMMERCIALS AS MEDIA ADVERTISEMENTS},abstractNode={Patriarchy is a kind of power relationship that interests men tied to the interests of women.This relationship is internalized to the living standards of femininity and reproductive section starting from the work of social organization. Patriarchal power, based on social differences over biological sex differences. Aristotle (4th century BC.) Women's withdrawal from certain qualifications thus underlining that they are women. Since ancient times women's place in the social life of man is limited by representatives of sovereign power (husbands, fathers, clergy ...) However, male violence against women is not just a house, in a variety of ways to go against in every area of our lives. Media design is an important organ which led to this violence. In this way, we no longer look like, what is good or it is not, we need to think about how information is processed as the redesigned subconscious. The aim of this study, what is played using the media as the perception of violence against women, violence is justified in what manner was investigated and the results of it.},author={Gül OĞUZ-- Nilgün KESKİN ŞENER},year={2017},journal={The Journal of Academic Social Science}}